Category: technology

Artificial Intelligence (AI) is revolutionizing the way businesses approach digital marketing. With its ability to process vast amounts of data, identify patterns, and make predictions, AI is helping companies to better understand their customers and create more effective marketing strategies. One of the key areas where AI is having a […]

Personalization has become a powerful tool in digital marketing in recent years. The ability to tailor marketing messages and campaigns to specific individuals based on their interests, behavior, and demographics has proven to be an effective way to increase engagement and conversion rates. One of the key benefits of personalization […]

Big data has had a significant impact on digital marketing in recent years. The ability to collect, analyze and utilize large amounts of data has allowed businesses to gain a deeper understanding of their customers and target their marketing efforts more effectively. One of the key benefits of big data […]

The General Data Protection Regulation (GDPR) is a regulation implemented by the European Union (EU) in May 2018 to protect the privacy and personal data of EU citizens. It has had a significant impact on digital marketing, as businesses must now comply with strict regulations regarding the collection, storage, and […]

Influencer marketing has become an integral part of digital marketing in recent years. With the rise of social media platforms, businesses are increasingly turning to influencers to promote their products and services. In this article, we will explore the power of influencer marketing in digital marketing and how businesses can […]

Influencer marketing has become an essential part of digital marketing in recent years. As social media platforms continue to grow in popularity and usage, businesses are increasingly turning to influencers to promote their products and services. In this article, we will explore the role of influencer marketing in digital marketing […]

The rise of social media has had a significant impact on the way businesses approach digital marketing. Social media platforms have become an integral part of the digital landscape, providing businesses with new opportunities to connect with their customers and build their brand. In this article, we will explore the […]

In today’s digital age, user-generated content (UGC) has become an important aspect of digital marketing. UGC refers to any content that is created and shared by users on various digital platforms, such as social media, review sites, and forums. This type of content is valuable for businesses because it can […]

A racist attack on a Buffalo, New York supermarket killed ten people this weekend. Twitch, Amazon’s video game streaming platform, was used by the 18-year-old white supremacist shooter to livestream his attack. The video was still too late even after Twitch removed it two minutes after the violence began. On […]

As TikTok continues to expand its video features, the company quietly added video-scrubbing thumbnails to its platform this week. Users are now able to quickly find a particular point in a long video with the updated addition. Matt Navarra, a social media consultant, spotted the feature first. It might not […]